CCI dismisses allegations on Google of shutting AdWords bills

Competition Commission of India (CCI) has brushed off allegations of unfair business practices made in opposition to Google with recognizing to its advertising platform AdWords. The anti-competition watchdog said that Google did no longer violate any competition norms. The complaint changed into filed towards Google LLC, Google Ireland Ltd and Google India Pvt Ltd in […]

5 Reasons Why Businesses Should Invest in Google AdWords

As a business owner or marketer, there’s no worse feeling than the sound of crickets. When there’s a lack of contact form submissions, online orders or phone calls, you have to do something to fill your pipeline. I recently read a ridiculous article that stated you shouldn’t use AdWords for the following reasons: You pay […]

The Most Critical Google Ads (AdWords) Trends of 2019

Search engine advertising and marketing (SEM) has been a recreation-changing advertising and marketing tool for organizations for the final ten years. But today, growing a easy ad is not sufficient to hold riding visitors to web sites. Search has turn out to be so complex that it is prohibitively tough for the common character to […]

HOW TO TAKE ON YOUR MARKETING AS A STARTUP FOUNDER

Startups that have an excellent advertising plan and product are leaps and boundaries beforehand of many starting a business. One of the first questions that’s posed is whether the agency is going to take at the marketing themselves or outsource their advertising and marketing to an employer. The reality is that both of these alternatives […]

Google’s next chapter for metrics to awareness on readability as soon as ‘average position’ is removed

Average Position changed into one of the unique metrics in Google Ads once they launched their search advertising and marketing product known as AdWords. But as seek advertising has advanced, what used to be a number one metric for making optimization selections has misplaced its usefulness and so Google has introduced that it’s going to […]